'Evening News' Advocates Elder Care Benefits, Downplays Costs

Ripping a line straight from a TV infomercial, CBS reporter Kelly Wallace downplayed the true cost of "emergency elder home care" provided by Freddie Mac with one little phrase:

"Just $15 a day."

But wait a minute ... that comes out to $5,475 a year for the employee who needs this benefit for an aging parent. The 'Evening News' segment from February 21 blatantly advocated for companies to provide elder care assistance to employees, scolded those that do not and urged workers to ask for these programs. Read the full Business & Media Institute article here.

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Julia A. Seymour's picture


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