Another Day, Another Obama Front Cover

June 2nd, 2009 2:41 PM
This isn’t your father’s business and financial weekly.

Looking for ten successful companies? Then look no further than the main story of the June 1 edition of “Barron’s.” With Michelle Obama splashed on the front cover, “Barron’s” created the “The Michelle Index,” a list of ten companies that “offer superior value.” The list is named in honor of Obama, “whose championing of brands that offer good value reflects a nationwide trend.”

It should come as no surprise that a business publication would display business sense get it’s share of the Michelle Obama love-fest. From the time her husband took office in January to March 10, she appeared on seven magazine covers, and there have been more since then. This was the same person, after all, who became the first person to share a cover on Oprah Winfrey’s magazine, “O”.

Still, how Obama and finances are related is somewhat murky. Even the magazine’s Kopin Tan admits, “The honor shouldn’t be constructed as an endorsement of her politics or her husband’s and we don’t eve know whether she favors all these concerns.” Yet there is a stock chart shown of “The Michelle Index” companies, which Tan describes as “The Michelle Stocks.” All of Obama’s supposed stocks outperform the S&P 500 stocks. The caption above the stock chart proclaims, “Way to Go, Girl!”

So even if the Michelle stock really have nothing to do with Michelle, she may have moved a few more Barron’s off the magazine rack. And, who knows, maybe Michelle Obama is the person to seek out – not that she is hard to find. Just go to the newsstand.