CNN Co-Founder: CNN Is at Risk of Becoming a Bad Joke

April 28th, 2010 8:39 PM

Just how bad have things gotten at the low rated CNN? So bad that the CNN co-founder, Reese Schonfeld has written in his Huffington Post blog that it is at risk of becoming a bad joke:

I think CNN is at risk of becoming a bad joke. Late night comics and cartoonists are already using them as a gag line. Newspapers are asking "experts" how to save them. It's time for a major change, before moving from "joke" to "tired joke". Writing this is getting tired, too. It's making me feel cruel, and, even if April is the cruelest month, I'd rather be writing about something else.

Ouch! Schonfeld then relays the sad CNN ratings stats:

The April ratings are in and CNN is at its lowest point in my memory. All four of the major news networks lost numbers from last April to this April, but in percentages, CNN was down about twice as much as any of its competitors. In primetime, FoxNews lost 19 percent of its viewers, and CNN lost 38 percent. In the key 25-54 demographic, FoxNews was down 13 percent and CNN was down more than three times as many, 41%. In total day, FoxNews was down 17 percent and CNN was down 36 percent, and again in the 25-54 age group, FoxNews was down 16 percent and CNN was down 35 percent.

Somehow I don't think Schonfeld will be invited to any CNN parties anytime soon.  Not even its wake.