Geraldo's Radio Show Goes National, Falsely Sold As 'Idealistic' -- an
June 14th, 2012 6:57 AM
Despite conservative talk radio’s popularity and profitability, the radio syndicators still seem ashamed of it, trying for PR reasons to find a star who is more of a mugwump. Brian Maloney at Radio Equalizer is totally mystified by how Cumulus Media, which oversees ABC Radio's AM stations, is promoting the new and under-performing Geraldo Rivera radio show as a national phenomenon waiting to…
