New Media Craze -- 'Eco-Theology': Using Oil Spill + Religion to Promo

July 14th, 2010 9:48 AM
"Where would Jesus drill?"  That sounds almost like it could be the opening of a tree hugger's bad joke, but instead it's the lede in a recent Associated Press story written by John Flesher about a so-called "Green religion movement." Efforts to make environmentalism its own sort of religion have been underway for some time now. But the oil spill in the Gulf of Mexico has sparked a new push to…