CBS Pledges to Continue Investigative Journalism Despite Embarrassments

February 27th, 2006 1:55 PM
USA Today media writer Peter Johnson reports that CBS News is not about to give up investigative journalism despite the increasing sceptism that genre endures.

CBS News' "48 Hours" recently had to apologize to a Missouri newspaper for changing a front page photo onscreen and claiming it came from the Columbia Daily Tribune.

Peter Johnson says that CBS has taken more hits than any other network.

Yet a week from today, Armen Keteyian, an eight-time Emmy-winning journalist, joins the Evening News as chief investigative correspondent. It's one of the boldest moves yet by CBS News chief Sean McManus, who was charged last October with overhauling the newscast.

CBS News president Sean McManus admits that journalists "in all forms of media have been burned," but that "doesn't mean you say, 'Well, I'm going to focus on human-interest stories exclusively instead of investigative journalism.'" He says to "run away" from investigative reporting because of events in the "recent past," would be "foolish."

Keteyian, CBS' new investigate reporter, acknowledged his new network's recent troubles.

"The only way I know to counteract any impression is the only way I have really done it in my life: by working hard and producing smart, compelling stories that hopefully will resonate with an audience. I fully expect to be under a microscope. That's fine. I've been under a microscope for a long time."