Matt Norcross is a blogger at Carolina Culture Warrior
Matt Norcross is a blogger at Carolina Culture Warrior, where he exposes the subtle liberal narratives in everyday popular culture. In addition to being a P.R. professional in Washington D.C., he is 2017 graduate of Coastal Carolina University in Conway, South Carolina with a degree in communictions. He works as a fundraiser for the RJB Education Equity Foundation and the National Charter School Initiative (CSI). Previously, Matt worked on NC law official Phil Berger Jr.’s Congressional campaign.
Latest from Matt Norcross
It’s March again, so the tween channel Nickelodeon is gearing up for its annual Kids’ Choice Awards program and the content (ratings) of the show has gotten progressively worse over the years. And for 2019, the downward spiral will probably continue. According to Billboard, Nickelodeon has announced that the awards show’s host will be DJ Khaled, a notorious rapper who puts out garbage like 2015’s How Many Times, which also features the likes of Chris Brown, Big Sean, and Lil Wayne of all people.
At its peak in the 2000’s, the Disney Channel was a competitive force in the realm of kids’ television. My, how times have changed since then! As this space demonstrated in 2017, Disney Channel and sister network Disney XD have been losing numbers of subscribers to streaming video, according to The Wall Street Journal. They joined in the ranks of other Disney-owned TV brands that have lost viewership, including ABC, ESPN, and FreeForm.
The Danish toy company Lego is perhaps most famous for its namesake brand, a set of building bricks that lets children’s imaginations run wild. The 2014 Warner Bros. release of The Lego Movie was a surprise hit – grossing over $469 million out of a $60 million budget. The film will be getting a sequel titled The Lego Movie 2: The Second Part and is set for a February 8. The sequel will feature a cameo appearance by....a Lego version of Supreme Court Justice Ruth Bader Ginsburg?
In this latest installment of Entertainment’s Winners & Losers, a network TV show actually acknowledging a Christian audience, the cancellation of a Star Wars spinoff, and one of the most recognized names in children’s television continuing its sharp turn to the left.
Looks like removing any references to American achievement in the Neil Armstrong biopic First Man, the latest movie from La La Land director Damien Chazelle, didn’t pay off at all. According to the recent ticket sales report on Box Office Mojo, the film cost $59 million to make, not counting an extra $50 million for marketing costs. But Deadline reports that it performed way below expectations by earning just $16 million domestically,
Within the last decade, the NBCUniversal media conglomerate – at one point owned by General Electric – has gone further to the left. Unfortunately, nothing has changed since the conglomerate’s 2011 sale by GE to cable communications giant Comcast, perhaps best known for its cable TV and internet service.
Last week, film critic Christian Toto wrote about an elitist liberal movie called First Reformed, which stared Ethan Hawke as a pastor allegedly preaching eco-terrorism. Toto wrote this in his DVD review about the sad, but not surprising film here. It's not exactly surprising since it comes from an arthouse film and television studio based in New York City and established in 2012 called A24 Films. It’s recently received glowing praise from some of the usual suspects in the liberal media, such as GQ, The New York Times, and Vanity Fair.
If you read any number of my previous columns, then you’re familiar with my thoughts on the Hallmark Channel. The company seemed like an unlikely team trying to save American culture from Hollywood’s ongoing politicization and smut. Yet, here they are creating high quality, apolitical, and original family-friendly movies and shows that the entertainment industry has been ignoring lately. And that especially appeals greatly to red states.
It’s an amazing thing to watch how America has gone from the land of the free and the home of the brave to a nation that more resembles a dystopia or utopia existing only in the dreams of social justice warriors. After reading pieces from the MRC Culture on TV team on Hulu’s Harlots and two items on Freeform’s The Bold Type, it’s more than enough to get the picture as to what passes as content worthy of American cable airwaves.
For a summer installment of the entertainment industry’s winners and losers, entries include a successful sequel to a hit Pixar movie having libertarian undertones, Rob Reiner’s latest liberal flop, and a kids’ cartoon of all things joining the grievance industry. And skip down below the first review to avoid spoilers regarding the plot of Incredibles 2!
Readers might recall how, earlier this year, this writer chronicled how far to the left the Walt Disney Company-owned Freeform cable channel (formerly ABC Family and, before that, The Family Channel) has become. But, just when you thought the liberal network couldn’t possibly sink any lower, it did.
In March, we pointed out how the struggling tween-oriented network Nickelodeon injected anti-gun politics into the low-rated Kids’ Choice Awards. Last week, they politicized their brand again in the form of a YouTube video touting it was time to “Celebrate [Gay] Pride Month.”
The content of the promo barely touched on LGBT issues. One boy announced “I’m proud of my moms” and it showed him with a brother and two women. They showed a child sitting on an adult’s shoulder holding a rainbow flag. Then it turned to talk about “being yourself.”
In light of Roseanne Barr’s racist Tuesday morning tweet, ABC cancelled the revival of its 80’s/90’s sitcom Roseanne, starring Roseanne Barr and John Goodman, after only one season despite it having fetched 18 million viewers for its premiere and been renewed for another season.
You may remember that, one year ago, ABC made the embarrassing business decision to cancel the Tim Allen sitcom Last Man Standing, which focused on a conservative man who works for an outdoor sporting goods retailer and lives with his liberal wife and three daughters (two of which are equally liberal) in their Colorado home.
As previously pointed out here, March 24's Kids’ Choice Awards on Nickelodeon saw a disastrously pitiful rating that was among the lowest ever. This drop was thanks to, in part, due to many of those nominated in music, movies, and TV show categories not being appropriate for children and overt endorsements of the anti-gun March for Our Lives protests.
If Nickelodeon thought politicizing its annual Kids’ Choice Awards would draw viewership, the liberal tween-centered network was sadly mistaken. In fact, despite a slew of star power and a fun segment based on the critically-acclaimed Nintendo Switch game Super Mario Odyssey, the blatant and unnecessary March for Our Lives references looks to have turned kids and their parents away in droves.
Earlier this month, the world-famous toy store chain Toys “R” Us announced it was it was liquidating its assets and going out of business, closing all 735 US stores by June. If that and the fact that over 33,000 jobs will be lost doesn’t convince you how kids today are living in a different world than the past few generations before them, look no further than this past weekend’s Nickelodeon Kids’ Choice Awards.
Protecting American children has become a full-time job with awful content emanating from the entertainment industry with sex and violence at the forefront. This is especially true with an industry that’s bigger than even movies or television...video games.
With the start of March, a family-oriented series teaching moral lessons never seen in most TV shows and a spinoff of an envelope-pushing lefty TV series highlight this new installment of winners and losers in the television industry.
All too often, talking about the American entertainment industry can be disheartening but especially since President Trump’s election in November 2016 with the rise of the Resistance. Here’s a recent example. As MRC Culture’s Matt Philbin reported on February 4, CBS is developing a TV series based on the life of former Attorney General Eric Holder with Holder himself serving as executive producer.