Oops! MSNBC's Touré Neblett Says 'We Have - or the Obama Campaign Has - Succeeded' in 'Defining Romney'

MSNBC's Touré Neblett had another rather telling slip of the tongue - this one of the Freudian variety - on The Cycle Wednesday.

Less than a week after accusing Mitt Romney of engaging in the "niggerization" of Barack Obama, Neblett said, "We have - or the Obama campaign has - succeeded in, or attempted to succeed in, defining Romney early when Romney was undefined for many voters" (video follows with transcript and commentary):

KRYSTAL BALL, CO-HOST: John, I want to switch gears a little bit. You've been somewhat of a skeptic on the impact of political advertisements and negative ads in particular. I read a quote from you calling it pure speculation as to the impact that these ads actually had. I mean, are we wasting billions of dollars that aren't even going to change anyone's mind here?

JOHN SIDES, POLITICAL SCIENCE PROFESSOR, GEORGE WASHINGTON UNIVERSITY: Well, One of the things that's interesting is that political science research into the effect of advertising over time including by my co-author on this book “The Gamble” - Lynn Vavreck of UCLA - has found that the effects of these ads tend to wear off after about a week. And so it really raises the question about what these many, many millions of dollars of spending in June, July and August are really accomplishing. You know, it might be that we should look to October to really identify the actual effects of all this spending.

BALL: So they should all hold all their fire and then release literally a billion dollars worth of ads in the week before the election?

SIDES: That, that's an experiment I'd love to see, but the problem is, you know, no one wants to hold their fire for fear that the other side won't. And so what you have here is sort of an arms race where I think each side feels compelled to blanket the airwaves right now.

TOURE NEBLETT: I mean, there's only 24 hours in a day, Krystal, so even if you unleashed a billion dollars of ads in October, you can't run 25 hours. But I mean we have - or the Obama campaign has - succeeded in, or attempted to succeed in, defining Romney early when Romney was undefined for many voters. So, I mean, that perhaps would be a value of June, July advertising, right?

They say a gaffe is when somebody accidentally tells the truth.

In this case, Neblett was caught being honest for a change as he and all of his colleagues on MSNBC have indeed been attempting to define Romney for the benefit of President Obama.

The folks that head up this farce of a network must be so proud of the propaganda they air day in and day out.

(HT @PoliticalPAW)

Please support NewsBusters today! (a 501c3 non-profit production of the Media Research Center)

2012 Presidential MSNBC The Cycle Video Krystal Ball Toure Neblett Barack Obama Mitt Romney
Noel Sheppard's picture