In what co-host Matt Lauer billed as a campaign ad "reality check" on Tuesday's NBC Today, a Romney ad criticizing the Obama administration for gutting Welfare reform was dismissed as ineffective, "too complicated" and "Pants on Fire" false. Meanwhile, an Obama ad slamming Romney over taxes was praised for making Romney look like a cross between wealthy Simpson's villain "Mr. Burns" and an "evil" version of Mad Men's Don Draper. [Listen to the audio or watch the video after the jump]

Much of the commentary came from ad critic and MediaPost.com editor-at-large Barbara Lippert. She quickly rejected the Romney ad: "I don't think it's effective because it's such a battle of images....It's too complicated. You have to turn it around in your mind." Then she enthusiastically gushed over the Obama ad and threw in her own nasty jabs at Romney:



PolitiFact decided to get cute with words and nail an accurate statement by a conservative advocacy group as "Mostly False" for supposed contextual issues. This is not the first time that the fact-checking outfit has labeled an accurate statement "Half True" or "Mostly False," as it did twice to the Romney campaign.

According to PolitiFact's Bill Adair, who appeared on CNN Monday afternoon, the ad correctly asserts that President Obama broke his promise to families making less than $250,000 a year, that their taxes would not go up. However, since the ad stated that ObamaCare alone raised 18 taxes, and PolitiFact determined that only five of those applied to the specific income bracket, they smacked Crossroads with a "Mostly False" rating.



It must be campaign season. Fact-checking gurus are rating accurate statements by the Romney campaign as "Mostly False" or "Half True" or – the best – "True but False," since they're correct but they apparently don't tell the whole story.

However, when President Obama made a factually-incorrect statement last week, he did not receive a "False" rating from the website PolitiFact, but benefitted from a grading curve since he "has a point" to make. Romney received the same "Half True" rating for a factually-correct statement.



Tuesday's Early Show on CBS brought on PolitiFact's Bill Adair to reveal what he labeled as the "biggest lie of the year" inside politics, which was "the claim by many Democrats that the Republicans voted to end Medicare." But CBS let Democratic operatives spout that falsehood several times without scrutiny earlier in 2011.

The network did stand out in bringing on the PolitiFact editor, something ABC and NBC didn't do on Tuesday. Adair stated that Democrats "say that the House voted to end Medicare. That's not what they did. What the House did was vote to protect Medicare on people who are 55 and older, but to privatize it and restructure it...for people who are younger...it's wrong to say 'end Medicare,' and it's a...classic scare tactic that we've seen targeting the elderly for many years."



Pay close attention to Joe Biden's words tonight. During an appearance on this morning's "Morning Joe" Bill Adair, Washington bureau chief for the St. Petersburg Times and editor of politifact.com, implied that Barack Obama's running mate is not always truthful. Adair told hosts Joe Scarborough and Mika Brzezinski that "from a fact-checker's standpoint, we should be grateful to Joe Biden" because he is "full employment for fact checkers."

Brzezinski asked Adair about "the most outrageous statement" by Biden and Adair pointed to Biden's soundbite in which he says John McCain votes with George W. Bush 95 percent of the time. He discredited it, along with a charge from Hillary Clinton's speech last night about John McCain desire to privatize social security, "I thought, well, in terms of Biden, the 95% is just something where you've got to understand that that's sort of the worse case scenario. He's cherry picking. 95% was last year. Last night one of the things that Senator Clinton said that we'll hear a lot is John McCain wants to privatize social security. We heard it from several of the other speakers last night. You know, that's a real exaggeration. McCain is actually really vague and fuzzy on social security."

Biden's "95 percent of the time" charge may be the "worst-case scenario" but the fact remains that people should pay close attention to what Biden says tonight.