“Transitions between” serious and not so serious stories “can be a bit rocky at times,” FNC’s Bret Baier noted in setting up a clip, at the end of his Tuesday night show, of just such a transition from HLN’s Morning Express. ABC’s Jimmy Kimmel Live called the video its “Segue of the Day.”



The folks at MSNBC exhibited a sick sense of "humor" on Friday.

As Gateway Pundit's Kristinn Taylor reported Friday afternoon, the network posted "a video to MSNBC’s Facebook page that mocks police over a criminal dragging a police officer by a car as he attempted to flee ..." The post asked the following question, which was also tweeted: "Does it count as a police chase if you take the cop along for the ride?"



Rush Limbaugh posted an interesting pair of questions at his web site yesterday: "How can CNN still be on the air with no audience? How can MSNBC have been on the air with no audience? In the old days, they're gone, kaput. Something else is tried. But they stay. And they double down on what they're doing that's losing audience."

A large part of the answer, as I noted on March 30, is that those two networks apparently have suffered very little financially as they have lost audience. That's because, as is apparently the case with most of the major cable channels, their primary source of revenue comes from "subscriptions," also referred to as "carriage fees" or "license fee revenues." In plain English, cable channels get paid a great deal of money even if nobody watches them, and don't benefit as much as would be expected when their audience grows.



On Thursday, HLN – the network formerly known as CNN Headline News – premiered a new program: News and a Movie. A Tuesday press release from CNN detailed that "each News and a Movie presentation...features a dedicated celebrity media panel primed to explore issues sparked by the film, its place in pop culture, and the current creative and critical climate of Hollywood."



The perpetual battle for last place in the cable “news” channels took an interesting turn on Thursday, when the Cable News Network took out a full-page advertisement in the New York Times claiming that while MSNBC's Morning Joe program was “leaning forward” -- a reference to that channel's motto -- CNN's New Day show was “moving ahead!”

“SORRY, JOE,” the title glared before the text below bragged: “In January, CNN's New Day beat MSNBC's Morning Joe for the 4th month in a row in total viewers and the 7th month in a row” among adults in the critical demographic of viewers from 25 to 54 years of age.



Just when it seemed that things couldn't get any worse for the liberal Cable News Network and MSNBC channels, the Deadline website released a year-end review by reporter Lisa de Morales on ratings for CNN in prime time, which hit an all-time low of 516,000, and viewers in the vital 25- to 54-year-old demographic fell dramatically to 126,000, the second lowest number ever.

Meanwhile, the “Lean Forward” network lost 17 percent of its prime-time demographic audience to end 2014 with a viewership of 169,000 in the demographic and a total audience of 590,000. While these numbers outpaced CNN's ratings in this category, MSNBC fell far below its competitor in several other statistics.



Just when the Cable News Network had actually gained ground in its ratings by picking up 555,000 viewers -- a rise of two percent -- in the third quarter of 2014, CNN has become one of the seven victims of a contract dispute between its parent company, Atlanta-based Turner Broadcasting, and the Dish Network, which has 14 million subscribers.

Another news-related casualty of the dispute is HLN, which lost 352,000 viewers from July through September. Formerly known as Headline News, the network's viewership fell four percent during that period.



On Tuesday, Turner Broadcasting, the parent company of CNN,  started the process of cancelling several of the news network's series, including the reboot of Crossfire, and began laying off hundreds of employees. Chris Ariens at the TVNewser blog reported that "as many as 300, or 8%, of CNN's workforce is being cut." Ariens later noted that "Jane Velez Mitchell's nightly HLN show has been canceled, part of deep cuts at CNN."



Oh, how the pathetic progs have fallen.

Earlier today, the Hollywood Reporter told readers that MSNBC had a horrible July rating period. For the four weeks ended July 27, the self-described "lean forward" network saw "its total day average among the news demo of adults 25-54" drop by "33 percent from July 2013," causing it come in "below HLN by 16,000 viewers for No. 4 status":



Nancy Grace blasted Piers Morgan on the latter's CNN program on Monday for unsurprisingly forwarding gun control in the middle of a panel discussion on the controversial Michael Dunn case: "It's not really right for a Brit to jump up and start talking to us about gun control." Morgan shot back by condescending to the HLN host specifically and to Americans in general: "It seems like it's entirely down to a Brit, because your lot can't sort out your own gun problems."

Grace, who is no stranger to controversy, interrupted the British native before he could finish his pro-gun control rant, and threw the American Revolution and the Constitution at the CNN host: [MP3 audio available here; video below the jump]



As 2013 draws to a close, Fox News Channel continues to dominate cable television news programming, according to Nielsen data through Dec. 8.

In an article for Variety, Rick Kissell stated that Fox has averaged 1.774 million viewers in prime time -- down 13 percent from last year's presidential election-driven numbers -- while the Cable News Channel fell 15 percent, and MSNBC lost 29 percent.



Anyone doubting Roger Ailes' eye for talent needs to go somewhere else besides his shuffling of Fox News's weekday evening lineup, especially but not exclusively his decision to move Megyn Kelly into the 9 p.m. time slot.

Variety's Brian Steinberg reports that Kelly has put even more distance between Fox and its so-called competitors at CNN, MSNBC, and HLN, while Greta Van Susteren and Sean Hannity have both grown their respective time slots (HT Johnny Dollar's Place; bolds are mine):