Kathleen Krumhansl

Kathleen Krumhansl's picture
MRC Latino News Analyst


Kathleen Krumhansl Berríos is a journalist and advertising professional who champions fairness in all fields of communications. 

Latest from Kathleen Krumhansl

Telemundo and Univision combined to spend almost five minutes reporting on the findings of a new Pew Center study regarding the growth of the Hispanic population in the United States. Appropriate coverage, one might say, for the nation’s leading news purveyors to the aforementioned segment of the population that, according to both reports, hit the 60 million mark.



Viewers of Univision ́s weekly evening news edition, Noticiero Univisión, were treated to an unusual sight: Anchor Ilia Calderón actually reporting on a recent Washington Post/ABC poll that found that President Trump's approval rating rose by fivepoints to an all-time high of 44 percent, albeit it took her a scant 29 seconds to cover all the good news for Trump (Telemundo News skipped it altogether).



The nation’s liberal media – including Univision –  went ballistic in its coverage of President Trump’s 2020 re-campaign launch rally in Orlando, Florida. And to stress just how “upset” Latinos were about his announcement, Univision correspondent Claudia Uceda informed her audience that “only hours after Donald Trump promised deportations, workers who had revealed that they worked for the President with false documents wanted to ruin the celebration.”



Outstanding economic news continues for the nation's largest ethnic minority – Hispanic Americans - with the unemployment rate for this segment of the population remaining at a record-low of 4.2% in May. Yet for the Spanish-language sister network of NBC, Telemundo, this historically low rate was not even worth mentioning on its national evening news.



The extent to which Univision goes to essentially defend – and promote - illegal immigration reached a new low in a May 6, 2019 network “news report” that featured two women, Sandra Díaz and Victorina Morales, who had presented false documents in order to work as housekeepers at the Trump National Golf Club in Bedminster, New Jersey.



Funny how in the eyes of the two leading Hispanic television networks, unauthorized immigrants practically have a “right” to cross over onto the U.S. side of the border, but American citizens, in this case volunteers aiding the United States Border Patrol (BP) in their increasingly overwhelming task, are all dangerous troublemakers.



As news of the Mueller report’s arrival broke late Friday afternoon, newscasts scrambled to adequately cover a story that is sure to shake up the nation’s political landscape. Our major domestic Spanish-language newscasts were no different, but there was a clear tonal difference in how news of the Mueller report was covered.



Latino news networks in the United States exist for one sole reason: to inform Hispanics who prefer watching relevant content in Spanish. As such, it would seem only natural for major economic news directly affecting that viewership to occupy headlines on the nation’s top Spanish-language media outlets. Yet, as MRC Latino has repeatedly noted, the subject is consistently either ignored or under-reported, with the latest example being the new record low of 4.3% for Hispanic unemployment in February 2019.



So, when is a crisis a crisis? From what viewers see on Telemundo, NBC’s sister network for the U.S. Hispanic market, it all depends on who says so: if the cry comes from liberal media allies and activists, it’s “I told you so.” But should the word ‘crisis’ come from the mouth of President Trump, it’s “no way, José.”



En un sorpresivo informe sobre las caravanas de migrantes, Univisión dio un giro a su habitual alusión a los migrantes como víctimas desdichadas, desenmascarando en su lugar al presunto terrorista cabecilla entre ellos: Alfredo Guerrero Ulloa. El fugitivo hondureño, quien se unió a la caravana el mes pasado, recientemente recibió amplia cobertura en los medios, no por los crímenes violentos de los cuales se le acusa en Honduras, sino por exigir que el gobierno de Estados Unidos pague $50.000 a cada hondureño en la caravana para regresar a su país, un ultimátum ampliamente criticado,incluso por miembros de la caravana.



In a surprise report on the migrant caravans, Univision shifted from its usual portrayal of the migrants as hapless victims, and instead exposed the alleged terrorist ringleader among them: Alfredo Guerrero Ulloa. The Honduran fugitive, who joined the caravan last month, recently received vast media coverage not for the violent crimes of which he is accused in his native country, but for demanding that the U.S. Government pay $50,000 to every Honduran in the caravan to return home, an ultimatum that even many members of the caravan have criticized.



Como si fuera la noticia más importante del momento, Telemundo dedicó tres espacios de un reciente noticiero nacional nocturno – por un total de nueve minutos - para promover una entrevista exclusiva de media hora con Emma Coronel, esposa del líder del Cártel de Sinaloa de México, Joaquín ´El Chapo´ Guzmán, quien al presente enfrenta la justicia en un tribunal federal de Nueva York.



As if it was the most important news of all, Telemundo dedicated three slots of a recent edition of its national evening news - adding up to nine minutes - to promote an exclusive half-hour interview with Emma Coronel, the wife of Joaquín 'El Chapo' Guzmán, the leader of Mexico's Sinaloa Cartel who is currently on trial in a New York federal court.



Las más recientes noticias en Univisión y Telemundo sobre las caravanas de centroamericanos rumbo a los Estados Unidos finalmente validan lo que el presidente Trump ha intentado advertir a la nación: que hay algunos hombres muy malos entre las casi 10.000 personas que atraviesan a México, al punto que algunas mujeres han decidido viajar por separado o apartarse de ellas.



The latest news reports on both Univision and Telemundo about the caravans of Central Americans heading to the United States have finally validated what President Trump has been trying to warn the nation about: that there are some very ‘bad hombres’ among the nearly 10,000 people now trekking their way through Mexico, to the point that some women have decided to either travel separately or drop out of them.



Qué conveniente para los demócratas. Un comercial de Univisión de última hora para el llamado al voto (Get-Out-The-Vote -GOTV) pautado en los medios sociales con la participación del principal talento de la cadena, hizo un llamado a los electores a votar en base a los temas impulsados por los demócratas, dejando afuera la principal propuesta de los republicanos: la economía.



Para las dos principales cadenas de televisión hispana en la nación, las celebraciones anuales del "Día de los muertos" fueron más importantes que decenas de miles de latinos en los Estados Unidos consiguiendo puestos de trabajo y el nivel de desempleo más bajo en récord entre hispanos.



How convenient for the Democrats. A last-minute Univision Get-Out-The-Vote (GOTV) ad that ran on social media, featuring a line-up of the network's top talent, called on voters to base their votes only on core issues pushed by the Democrats, and left out the leading issue (the economy) promoted by Republicans

 



At the nation’s top two Hispanic television networks, the annual “Day of the Dead” celebrations were more important than tens of thousands of Latinos in the U.S. getting jobs, and driving unemployment among Latinos to yet another record low.



En más de 30 estados, el porcentaje de latinos adultos que son ciudadanos y, por ende, elegibles para votar en las elecciones congresionales de medio término en el país, cae dentro del 40-55%. En otras palabras, cualquier esfuerzo decente de movilización al voto entre la población hispana en los EE.UU. debe indicar cuáles son los requisitos uniformes para la ciudadanía estadounidense para votar en las elecciones federales, y evitar los llamados generalizados que podrían inducir a un número considerable de quienes no son ciudadanos en este segmento de la población a votar y de esa manera, a confrontarse con la ley.