By Ken Shepherd | August 27, 2013 | 6:37 PM EDT

Hoping to breath some new life and some fresh drama into the minimum wage issue, Time magazine foresees the handful of fast-food strikes going "viral" tomorrow.

"Fast Food Strikes Go Viral: Workers Expected to Protest Low Wages in 35 Cities Thursday" blares the headline to Victor Luckerson's 10-paragraph August 27 post at the magazine's website. Here's how Luckerson opened his piece: