By Jeff Poor | January 25, 2010 | 4:36 PM EST

It's curious to see people in the mainstream media try to make sense of the Tea Party movement. The New York Times, which once called the Tea Parties a psychological phenomenon rather than a political movement, has now changed its tune.

In the wake of the stunning upset by Scott Brown in the Jan. 19 Massachusetts special election to fill the seat vacated by Ted Kennedy's death, the Times is attempting a more analytical look at the so-called "tea party tiger." Specifically, the Times looked at some key figures in the movement, Sen. Jim DeMint, former Alaska Gov. Sarah Palin, Fox News host Glenn Beck and CNBC CME group reporter Rick Santelli.

CNBC ‘Squawk Box' co-host Joe Kernen told Santelli about the Times story on Jan. 25.