Rolling Stone is a left-wing magazine which puts liberal politicians on its cover and this year has already featured a cover story on Barack Obama, yet despite the seeming lack of any newsworthiness in a second Obama cover story, this one written by an “unabashed Obama supporter,” on Wednesday morning NBC's Today show devoted a full story to how the just-released issue of the magazine illustrated “fascination” with Obama. Co-host Matt Lauer marveled: “On the cover not a musician but a politician, Barack Obama. It's the second time he's been featured there but this time there will be no cover lines, just that photo. The magazine usually does that for the likes only of people like John Lennon. So what is the fascination with the Illinois Senator?”
In Lee Cowan's story, with “Barack Star: Obama on the Cover of Rolling Stone” as the on-screen tag, Rolling Stone founder Jann Wenner, who conducted the interview with Obama, gushed: “The tides of history are running strong and fast these days. Ride them or be crushed. Obama has history on his side and that's pretty irresistible.” Cowan then described Wenner as “an unabashed Obama supporter. So not surprisingly today's six-page spread offers no hard questions,” as if that's any different than the friendly approach taken by Cowan and his media colleagues.
Cowan proceeded to recite Obama's answers to the easy questions, starting with how “he describes his iPod as a mix of everything from Stevie Wonder to Jay-Z,” before tossing in his own adulation: “Just this week, Donatella Versace debuted a clothing line she says was inspired by the Senator.” Cowan concluded with a portrait of a humble Obama just trying to do good in the face of unwanted publicity:
Despite it all Obama says he no longer takes great satisfaction in being the center of attention. In fact he tells the magazine that feeding his vanity is not what's important, but doing good work is. The problem: with one, comes the other.