Yesterday, CNBC's Krystina Gustafson opened her article about the state of the Christmas shopping season by reporting that "procrastinators around the U.S. provided a much-needed boost to retailers" last weekend, but that "the lift was likely too little too late to salvage a slow start to the holiday shopping season." The story's headline: "Retailers cut too deep to save the holiday season."
Readers who go to the link will not see that headline now. Instead, the headline, contradicting Gustafson's contention that it was probably already too late, now reads: "Can last-minute shoppers save the holiday season?" As seen after the jump, the original downbeat headline remains at Google (which lists original headlines, and as best I can tell doesn't change them if the linked story's headline changes) and Yahoo Finance:




