Gallup: 60 Percent of Americans Believe Media Are Biased

A new Gallup poll once again confirmed what NewsBusters and its parent the Media Research Center have been saying for years.

America's media are biased, and a majority of Americans agree:

The majority of Americans (60%) also continue to perceive bias, with 47% saying the media are too liberal and 13% saying they are too conservative, on par with what Gallup found last year...Democrats and liberals lean more toward saying the media are "just about right," at 57% and 42%, respectively.

That last sentence bears repeating: "Democrats and liberals lean more toward saying the media are 'just about right,' at 57% and 42%, respectively."

Indeed, because the media are invariably playing their song. As a result:

The majority of Americans still do not have confidence in the mass media to report the news fully, accurately, and fairly. The 44% of Americans who have a great deal or fair amount of trust and the 55% who have little or no trust remain among the most negative views Gallup has measured.

Just something to consider: if 55 percent of the customers of any business or professional in this country had "little or no trust" in it, the heads of such an entity would radically change their product, service, or practices in order to immediately remedy the situation. Failing this, the entity would go out of business.

Why is it that Gallup and other polling companies year after year find America has an appalling view of the media, yet the business models and product remain the same?

Noel Sheppard
Noel Sheppard
Noel Sheppard, Associate Editor of NewsBusters, passed away in March of 2014.