'Today': W's Poll Numbers Fallen - and They Can't Get Up

April 12th, 2006 8:00 AM

On a light news day, why not run a generic piece on President Bush's low poll numbers and his assertedly bleak prospects for reviving them? That was apparently the thinking at the Today show this morning.

Today themed the segment "Can Bush Save Presidency?", and NBC White House reporter Kelly O'Donnell seemed to answer the question in the negative, kicking things off with this gloomy assessment:

"For President Bush, low poll numbers have not just been a dip or temporary rough patch but appear now to be a sustained pattern that is different than his predecessors of both parties who went through their own tough times." She continued: "His . . presidency appears to have a chronic case of the below-40 percent blues."

After David Gergen was shown suggesting that "presidents have sometimes broken out of slumps when they've had big, bold initiatives and unexpected victories - that often shake things up" O'Donnell reappeared to dump cold water on the notion that W could have any such luck:

"Looking back, some second-term presidents have been able to rebound. President Reagan's approval fell to 34 percent with the arms-for-hostages scandal. Pres. Clinton hit 41 percent around impeachment. But both bounced back up to the 60s as they left office. Analysts say the prospects for Mr. Bush are not as good because of the weight of ongoing events: Iraq, gas prices, the CIA leak case and hurricane response."


Gergen popped back up to pessimistically proclaim: "After a while those negative feelings really do congeal, they crystallize, they become firm and then it's very hard to break out."

O'Donnell: "political observers claim big speeches and staff changes won't turn things around and suggest the president may have to wait to seize on any good news."

Commentator Stu Rothenberg then observed: "If there is something he can brag about he needs to quickly then be able to go to the American public and make his case and drive home the point. But for now he simply doesn't have much ammunition at his disposal."

Count on Today and its MSM cohorts to do their best to keep things that way.

Finkelstein lives in Ithaca, NY, where he hosts the award-winning public-access TV show 'Right Angle'. Contact him at: mark@gunhill.net