Until now, MSNBC's "Lean Forward" ad campaign had largely avoided wearing the network's leftward slant as a badge of pride. Sure, there were hints here and there that "Lean Forward" really means "left-leaning," but the older ads were subtle compared to the latest batch which beat you over the head with their liberal take on major political issues.
For example, you can expect to see MSNBC's Lawrence O'Donnell in this spot lamenting that ObamaCare didn't go far enough to the Left:
Or this Chris Matthews spot in which he insists Republicans don't believe Obama is as "American" as they are:
And good old "Red" Ed Schultz ranting in a diner about putting profits over people:
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