You’ve probably heard the phrase “too smart for the room.” Penn State professor Sophia McClennen thinks that Stephen Colbert is too smart for America, or at least a huge chunk of it, and that consequently he’s fallen to third place in late-night television’s ratings race. In a Monday Salon piece, McClennen argued that even though Colbert has “moved his satire into a more centrist mode” since joining CBS, that hasn’t increased his appeal to conservatives, since their dislike for his comedy has as much to do with form as content.
“Satire,” wrote McClennen, “uses irony, sarcasm, and parody to encourage critical thinking…[I]t is the sort of humor that is much less likely to appeal to Republican viewers because it depends on questioning beliefs and criticizing the status quo…[I]t is not just a question of who Colbert targets in his joke; it is also a question of how he makes the joke itself. Nuance, irony, and layered thinking may be…the problem.”












